The logo system

"Essen for the Ruhr" is a joint project of the Ruhrgebiet. For this reason anyone and everyone who feels connected with the project of the European Capital of Culture 2010 can demonstrate this by using the logo.
At the same time the signet of the trade mark RUHR.2010 must be able to communicate an immediate message. Wherever the logo appears, it refers to the programme and actions initiated by the European Capital of Culture RUHR.2010. For this reason we have designed two logos: one to be used by the RUHR.2010 organisation (with a colourful pattern of flags) and an excerpt from this (with the typeface, RUHR.2010 European Capital of Culture). The latter may be used by all supporters of the project free of charge.
We hope that this logo will be taken up and used by as many people and as enthusiastically as was the logo for the application.

In order to help you understand the logo system better we are providing you with an overview of the logos.
All logos are protected by copyright and may not be downloaded from this website.

The logo demonstrates the support and commitment of all institutions, supporters and interested persons who feel a close connection with the idea of the European Capital of Culture 2010. You can apply for it easily per application form.

This logo is exclusively reserved for use by RUHR.2010 GmbH to designate events and actions that are part of the cultural capital program of "Essen for the Ruhr".
It will also be put at the disposal of selected sponsors.

The town logo

The town logo is exclusively reserved for urban administrations. The RUHR.2010 officers named by each town are responsible for administrating and handing out the logos.